Business OverviewDublcheck has pioneered a system of commercial cleaning that has transformed the quality of service offered to the smaller to medium sized companies. The Company provides contract-cleaning services through its national network of franchisees supported by a dedicated central support services division. Dublcheck’s system overcomes the shortcomings of conventional cleaning companies by giving commitment, motivation and control to the people delivering the service to the customer. Each franchisee makes an investment to become part of Dublcheck. This investment is at risk if the franchisee fails to provide a quality service and retain its customers. This leads to Dublcheck’s client retention of 95% (i.e. the clients who renew their annual contracts) compared with the industry average of 60%. The company was established in 1993 and has consistently achieved an annual turnover in excess of £7million. Key Features of DublcheckThe advantages of the Dublcheck system over conventional commercial cleaning companies and its competitors include the following:
Franchising offers an alternative structure to that of a propriety cleaning company, whereupon the management/supervisory control, motivation and quality are generated directly by the franchisee to franchisor relationship – based on financial investment, the franchise agreement, and the Code of Practice. A franchisee has an investment to protect, and gains direct reward from the profits generated via their service levels. There is therefore a direct correlation developed between quality, performance and reward. But equally important, franchising provides for a very flat, low overhead structure, with layers of management eliminated, so therefore pricing can be competitive, yet still having the corporate service and support of a major business. |
BIG ENOUGH TO COPE, SMALL ENOUGH TO CARE |